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EETE NOV 2014

electronica 2014 Contents From analog to digital to analog: security is the binder By Julien Happich, Editor in Chief of EE Times Europe 50 years of electronica will have been necessary to come full circle in the electronics industry, shifting its focus from analog signal, to the digital domain with chips operating at breakneck speeds, to the analog domain again as sensor nodes spread around like wildfire in the Internet-of-Things (IoT) catch-all application space. But converting the IoT PowerPoint craze from a marketing strategy to market-ready products of dubious usefulness will take more than analog and digital chips. All under one roof at electronica, you’ll find out about the passives, the connectors, the power supplies, all the peripherals and various material supplies, manufacturing and test equipment that you’ll need to rely upon for your first prototypes. For a first proof of concept, you may just consider one of the hundreds of development kits and open-source boards that more and more distributors elaborate around their partners’ products as new sales channels. But more than for products whose specs you may inspect and filter out over the web, we come to electronica for the people, the real drivers behind an industry that never fail to surprise us. Sooner or later, you may want to ramp up production and talk volume manufacturing with some of the Electronic Manufacturing Services (EMS) providers, lined up side by side with pick-and-place and soldering machine vendors. Across all sectors of activity, one recurring theme and often a key product differentiator is authentication and security, whether it is for part traceability and anti-counterfeiting or for certified software execution, data protection and secure communications. The latter closes the loop in the manufacturing industry with the former, when Information and communications technology (ICT) comes at the service of the very production tools that make it widespread and affordable: industry 4.0 as it is known here in Germany. Again, more than mere off-the-shelf solutions, come and pick up some noise, intercept conversations, tune-in the megatrends and get to meet with the movers and shakers of our industry at the many forums and panel discussions hosted in Munich during this buzy electronica week. In this EETimes electronica 2014 show guide, you’ll find a complete exhibition agenda and floorplan to make the best of your time in Munich, together with key company profiles and product presentations. The guide is mailed to all EE Times Europe readers in Germany and sent as a digital issue to all EE Times digital subscribers in Europe. In addition, it is available at the show entrances together with EE Times’ Europe regular November issue. It is also available from EE Times’ Europe stand in Hall A5, stand 543. So come and visit us, we’re here for the people too! Contents Cover: The world’s smallest hum/temp sensor Page 3: From analog to digital to analog Page 4: Company profile - Electrolube Page 8: Company profile - Analog Devices Page 10-11: electronica 2014 – Top-class program for 50th anniversary Page 12: Company profile - 3D Plus Page14: Company profile - Keystone Page 16: Company profile - CUI Inc Page 18-21 : electronica 2014 floor plan Page 22: Company profile - Sonitron Page 24: Company profile – Micro Crystal Page 25: Company profile – Sensirion Page 29: Company profile – Infratek AG Page 30: Company profile – Cicor Group Page 31: Company profile – Taiwan Chinsan Electronics european business press www.electronics-eetimes.com Stay ahead with Humidity & Temperature sensor Platform3x electronica 2014 show guide FREE SHIPPING ON ORDERS OVER €65! DIGIKEY.COM/ EUROPE 020212_FRSH_EET_EU_Snipe.indd 1 2/2/12 12:37 PM www.electronics-eetimes.com electronica 2014 Show Guide 3


EETE NOV 2014
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